I highly recommend this book to any trader or business owner who wants to see how persistence really works. The real Steve Jobs business success story is better then any Hollywood script someone could come up with.
What is particularly interesting to me are the numerous points at which his ventures almost went under, (including Apple Computer) and how his persistence has ultimately made him the king pimp of the Computer, Music and Movie World. Now with the iPhone he's soon to be the most important man in Telecom.
Persistence works and this is a great example of what happens when you have a vision and you don't give up.
iCon, Steve Jobs, The Greatest Second Act in the History of Business
By Jeffery S. Young and William L. Simon
Can you imagine a world without Apple?
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